DINGONATURA BECOMES THE NEW SPONSOR OF THE SPANISH PARALYMPIC TEAM AND WILL GIVE ITS NAME TO PARALYMPIC CANOEING TALENTS TEAM
The Spanish Paralympic Committee (CPE) and Dingonatura have reached an agreement whereby the pet food manufacturing company becomes the new sponsor of the Spanish Paralympic Team in this new cycle leading up to the Paris 2024 Games. In addition, the company has given its name to one of the Paralympic Talents Teams, in this case the canoeing team, thus also supporting training and grassroots sport.
Thus, Dingonatura, one of the leaders and benchmarks in the promotion of the health and well-being of pets through natural food, joins the Paralympic Family as one of the main sponsors on this new journey towards the forthcoming Games, where the Committee and all the brands that make up the ADOP Plan aim to achieve the greatest participation and best training of the Spanish Paralympic athletes in preparation for this great event in the French capital.
This participation in the ADOP Plan is also complemented by the capitalisation of one of the talents projects that the EPC has launched in recent years, with the intention of strengthening grassroots sport and ensuring a generational handover for today’s top athletes. The Committee, in this case together with the Royal Spanish Canoeing Federation (RFEP), is undertaking an initiative through which Dingonatura will promote the young talents of a discipline that is becoming increasingly popular and which has already provided 5 representatives and a couple of Paralympic diplomas at the Tokyo Games.
Dingonatura’s involvement is not only in the sponsorship of the Spanish Paralympic Team and the Talents Team but is also associated with a set of values intrinsic to Paralympic sport and which fit in perfectly with the company’s philosophy, such as health, wellbeing, teamwork and respect, among others.
The company thus chooses to give maximum visibility to the sport of people with disabilities and its leading figures and adds its name to a large list of sponsors and collaborators who make a key contribution to ensuring that Paralympic athletes can reach the major international competitions and represent us in the best possible conditions.